Given NJS4E's "lightning rod" status as the pre-eminent online destination for all information related to the New Jack Swing Era and the musicians and artists that created the music, the next step in NJS4E's evolutionary growth is to offer this music online via mp3 downloads.

In accordance with the "long tail" theory, NJS4E will offer a vast variety of music, knowing that it will not move individual products in mass quantities, but instead will move a large quantity of product across a wide expanse of titles.

Currently, mainstream mp3 stores such as Itunes and Amazon.com's mp3 store do not offer a deep catalogue of New Jack Era related product either due to low demand, or perceived low demand. However, we do know that many of these out-of-print or rare titles are selling via bootleg for substantial amounts of money.